Further development for beer mats

After reviewing the previous design ideas for the beer mats, and after feed back from my crit, people felt that the animal print was working better than the vectored image.

The feedback I also got was that as an overall slogan Release your wild side was working but I could make the campaign a bit more humerous playing on the flirtatious theme. This is when i came up witht he overall campaign slogan being 'Released the Wild in You', making it that little more personal, also using a slogan for each individual animal.

Tiger- 'Easy Tiger'
Zebra- 'Stop & Look'
Elephant- 'Never Forget'
Giraffe- 'Tall, Dark & Handome'

Below i developed the idea of using the fur for the Tiger beer mats.....

After reviewing these designs, I feel that the animal print talks for its self, so instead of having any information on the front, just having the shape of the animal foot print made out of the fur of the relevant animal, and then on the alternate side a small amount of information works well, having that impact on the potential consumer, attracting their attention.